|
|
Guide to impressions, clicks, and rankings Number of views Links to external sites and links for filtering by query Ranking Links within block elements Act of returning to the search results screen Impact of advertising Multiple links and rankings Which URL is the target? carousel AMP version URL Featured Snippet image Web search and image search Image clicks Image impressions (10 blue links and image carousel) image search Image ranking Single element made up of multiple links Multiple links pointing to the same page in the same element Organizing the number of impressions, number of clicks, and ranking Google's easy-to-understand guide to impressions, clicks, and rankings Number of views For regular organic search results (so-called 10 blue links), impressions are counted even if they are not scrolled to appear in the browser. In other words, in the case of 10 blue links, even if they are ranked 9th and are not included in the first view, if the search result is loaded (if the corresponding query is searched), the number of impressions will be counted as 1. It will be done.
This is different from the carousel case, which often causes confusion, but I'd like to explain it in more detail below. The reason for this is that the number of impressions is counted in order to record the ranking. Links to external sites and links for filtering by query If there is an element on the search results screen that contains a link India Phone Number that does not lead to a site other than Google, it will not be counted as an impression. These query filter links are not counted because they keep users on Google. For example, if a set of links (e.g. image thumbnails) leads the user to another Google search (query refinement), it will not be counted as an impression and will not be ranked.
In the example below, links that do not lead to sites other than Google (links that are filtered by query) are marked with red arrows. However, links to Wikipedia are counted because they take users to a site other than Google. Red arrow → link for filtering by query Blue arrow → link for filtering by not query Ranking The ranking is calculated from top to bottom and in order of screen importance (depending on the language). In English, the screen importance order is from left to right, but in other languages it may be from right to left. Understanding this difference is very important. For example, many featured snippets are ranked #1 (top/left side of the screen). However, even if the knowledge panel is displayed on the first page, it may be ranked 11th.
|
|
發表於 15:02:40